Digital Marketing Specialist

Unique Broadband Systems (or UBS) is a Canadian multinational company that specializes in Radar, SATCOM, Broadcast, Medical and Scientific, design and manufacturing of complete digital transmission systems as well as individual components for above products.

We are looking for a Digital Marketing Specialist to enhance the structure of our web sites www.uniquesys.com , www.axcera.com , www.larcan.com

Our Digital Marketing Specialist will be based in UBS Headquarters:

120 Spinnaker Way, Unit 2
Vaughan, Ontario
Canada, L4K 2P6
Phone: 905-669-8533

The candidate will be responsible for creating strategies for digital marketing campaigns. He will work with corporate management on the development, planning and implementation of digital marketing campaigns related to specific marketing and business goals.

It requires: • Minimum of 2/3 years of digital marketing experience;

Requirments
• Proven experience in managing and optimizing cross-channel marketing campaigns including websites, SEO / SEM, e-mail, social media and / or display advertising campaigns; • Highly creative with experience in identifying recipients and developing digital campaigns; • Solid knowledge of websites and analysis tools; • Analysis capabilities; • Up-to-date with the latest trends and best online marketing practices; • Ability to manage customer expectations and offer the best digital practices for achieving business goals; • Ability to work independently / autonomously; • Ability to prioritize, identify and pick up conflicts, problem solving, compliance with deadlines; • Attention to detail, quality of work; • Excellent knowledge of the SAS Visual Analitics platform.
• 2/3 year experience in the field of SEO, preferably in web agencies; • Knowledge of SEO practices (onsite / offsite optimization); • Experience in the use of leading CMS and SEO tools such as SEMrush, Majestic, Moz, Advanced Web Ranking, Screaming Frog (Listing of tools and platforms used); • Excellent knowledge of SEO copywriting techniques; • Knowledge of the languages required to work in the SEO field (HTML5, CSS, Javascript basics, JQuery mobile); • In-depth knowledge of Google Analytics and Search Console; • Russian language skills – written and oral (is advantage)

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